According to the Bureau of Labor Statistics, only about half of all new establishments survive 5 years or more, and only about one-third survive 10 years or more. As we celebrate 18 years in business these statistics make us all the more thankful for our wonderful clients. We work on projects, but we work for …
Each quarter we leave the office, head to a local restaurant, and spend hours diving into every facet of our business. What are we doing well? What could we be doing better? How are we doing financially? What should we be doing? How can we improve our processes? We discuss topics that come up frequently, …
Over the past month we have attended college portfolio shows and mentored high schoolers hoping to attend a college graphic design program. As the graduation season concludes it got us thinking about advice we wish someone would have given us before entering the field. So here are 5 pieces of advice for recent graduates. 1. …
Being a designer is about more than just making things look good. Every project we work on is important, but some are truly special. When we are trusted by businesses or individuals with projects that are very meaningful to them we have a responsibility to deliver that message with care. There are certain projects that …
We recently had a client come to us with a looming deadline and a problem. They had asked a different designer to do work for them and they were unhappy with the outcome. Long story short, we took over the project and met the deadline. This brings up an important question though: what do you …
There are parts of a brand that are easier to control than others. Your visual identity is one of them. Take a moment and perform what we call a “Table Test.” Gather examples of graphics your company uses: business cards, letterhead, advertisements, etc. Now spread them out on a table and take a good look …
The Kristin Mitchell Design, Inc. staff recently went on a field trip to Epic Systems and toured their office, errr we mean campus. Epic is a health care software company headquartered in Verona, Wisconsin. No, we aren’t in the market for a medical records system, we wanted to see the campus a mere 30 miles …
